5 Tips to boost your business on Social Media

This week we examine 5 tips that will give your marketing efforts a boost on Social Media.  The foundation of excelling in Social Media marketing is to know what you want to say, where you have to say it and to whom.

10 things to consider when choosing hashtags for marketing campaigns

Hashtags are an invaluable tool in marketing any business, both offline and online. It is easier for people to refer to and talk about your brand on a social network they frequent (that is on social media) rather than visit your website. Hashtags make it easier for a brand to be referenced on social media.Continue reading “10 things to consider when choosing hashtags for marketing campaigns”

The Prospects of using Hashtags in Online Marketing (Part 2)

In last week’s blog post, we discussed the various prospects of hashtags and the uses they have been put to by marketers and individuals on social media. We mentioned that these included awareness creation, starting conversations, expressing sentiments, and organizing events. Let us continue today by analyzing their role in grouping content, prospecting for newContinue reading “The Prospects of using Hashtags in Online Marketing (Part 2)”

Now trending: #Hashtags

The hashtag is becoming increasingly popular on most social media platforms particularly Twitter, Facebook, Tumblr, Pinterest, Instagram, YouTube and Google Plus. This means that these virtual appendages Internet users tack on to keywords are here to stay, at least well into the foreseeable future. The rise of the hashtag has unlocked powerful tools for socialContinue reading “Now trending: #Hashtags”

24 HOURS TO CHRISTMAS; LAST MINUTE IDEAS FOR YOUR BRAND ON SOCIAL MEDIA

Are you scrambling to pull off something perfect online for the holidays? Maybe you started planning your online holiday marketing since June and are about rounding off! Whatever the case – you may still be doing some ‘last minutes’. Here are a few tips to help boost your business 24 hours to Christmas and duringContinue reading “24 HOURS TO CHRISTMAS; LAST MINUTE IDEAS FOR YOUR BRAND ON SOCIAL MEDIA”